16.10 (16 October) on the logo of the brand represents our founding date, and the double dot rep- resents the ‘’i’’ in the relief letters used by the visually impaired; İdil, İrem, and İstan- bul as the first letter.
After graduating from Tarsus American Col- lege, I studied Textile Development and Marketing in a double degree program or- ganized by Istanbul Technical University and Fashion Institute of Technology.
I passed Uludağ University Faculty of Education Fine Arts Education Department in matriculation, but I remember me taking the matriculation for İstanbul İstasyon Art Academy of Fine Arts.
During my undergradu- ate studies, I was intro- duced to the weaving loom, and I started to weave alternative fabrics with alternative materials through intrinsic moti- vators. Defining the gap has always been my main goal, but, believe me, I still do not know why. In a way, I’m interpreting and narrating my feelings through the gap.
As you know, my design journey started in Vakko, one of Turkey’s biggest institution. I left from this institution where I worked for 16 years at the bottom, to build my own brand. Vakko is an insti- tution with very crystal dynamics and design concept is shaped on this.
I’m an artist and illustrator from Istanbul. I have been creating print designs for international fast fashion brands, illustrations for ad agencies etc. When I felt unsatisfied from commercial de- sign, I started creating artwork for my personal collection. Re- cently, I’ve been focusing more on my personal illustrations and artwork than commercial proje- cts, as I feel more satisfied and happier.
I started my journey as soon as I graduated from school. I had a social life when I was a student. When my education was over, I was not late enough to decide to start my own workshop.
My tendency towards fashion goes back to my childhood years, but I started to actively participate in the sector in 1991 when I worked as a fashion editor in various magazines.